TO CONTEMPORARY COLLABORATIVE DESIGN
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Authors
Trachtenberg, Julie
Issue Date
1989
Type
Capstone
Language
en
Keywords
Alternative Title
Abstract
More and more corporations are becoming patrons of the arts. As a result, new public spaces have evolved for this function, namely the cross-functional gallery, in which the lobby of a corporate building serves both the needs of the customer services as well as providing exhibition gallery spaces. This new hybrid of social and spatial functions has dealt with design limitations with varying degrees of success. Adapting such spaces for the purposes of exhibition installations and customer needs requires the consideration of the following four aspects: spatial needs of the visitor, allocation of the objects to specific spaces, conservation of the art objects, and the flexibility of the installation. This complex web of considerations requires the expertise of a single professional, namely the art consultant, who is able to act as a liaison between corporate clients, architects and artists.
From the five corporate art programs studied for this thesis a majority of them involved art consultants who worked as a liaison between the corporate client and the designer. The case studies indicate that when art consultants were employed, there was a higher potential for success of serving the public.