Meaning, Connection and Contribution: A Holistic Approach to Health Education Business Strategy
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Authors
Hiddleson, Mark
Issue Date
2007
Type
Capstone
Language
en
Keywords
Alternative Title
Abstract
The field of Health Education is an emerging market. Many consumers are looking for new approaches to personal health. Health Educators have the opportunity to serve the community by delivering products and services that address this growing need. This paper approaches business strategy using holistic concepts. It is focused on developing profitable sustainable businesses with a values based approach. It is intended for anyone interested in starting a new business or improving an existing business as an owner or motivated employee.