Walmart: public relations challenge
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Authors
Newberry, Jessica
Issue Date
2011
Type
Capstone
Language
en
Keywords
Business administration
Alternative Title
Abstract
This case study of Walmart has been an eye opening one because learning that profits that come with a price that is detrimental to the environment and the consumers. Doing business in the 21St century is means having a lot of competition but other retailers do not engage in as much cost cutting measures as Walmart does, which is why they are the number one retailer in the world. Competition is a cut throat business and Walmart has chosen to stomp on the competition by engaging in unethical practices and will continue to do so until profits are affected.