A NEW ERA FOR MUSEUM TRAVEL PROGRAMS
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Authors
McGhee, Cecilia G.
Issue Date
1995
Type
Capstone
Language
en
Keywords
Final Projects (Museum Studies), Museums--Marketing, Travel, Tourist
Alternative Title
Abstract
The purpose of this master's project is to assist museums in conducting and marketing environmentally and socially responsible travel programs to increase their earned income. "Environmentally and socially responsible travel programs " means that the tour operators and the participants show respect and care for the people and the environment of their travel destinations. Specifically, the project will result in an article that will recommend ways that museums can conduct more environmentally and socially responsible travel programs.